# identity.md

## Organization Overview
- **Company Name:** The Plant Peddler
- **Mission:** To beautify Atlanta by providing premier interior plant design and maintenance services, enhancing spaces with interior plants, green walls, floral rotations, and holiday decor for offices, events, and weddings.
- **Company Structure and Legal Entity:** Details forthcoming.
- **Founded Date and Location:** Founded in 1983 in Atlanta, Georgia.
- **Size and Scale:** Details forthcoming.

## Leadership & Team
- **Key Leadership Profiles and Roles:** Details forthcoming.
- **Team Structure and Departments:** Details forthcoming.
- **Company Culture and Values:** Dedicated to enhancing environments, providing quality service, and fostering a passion for interior landscaping, building on a legacy of beautifying Atlanta since 1983. [About Us](https://theplantpeddler.com/about)

## Operations & Structure
- **Business Model and Operational Approach:** Provides comprehensive interior landscape services including design, maintenance, and rentals of interior plants, green walls, floral rotations, and holiday decor for commercial, event, and residential clients.
- **Location(s) and Geographic Presence:** Primarily serves the Atlanta, Georgia metropolitan area.
- **Key Partnerships and Affiliations:** Details forthcoming.